Entreda Momentum Accelerates With Industry Recognition, Leadership Expansion

Adds Networking Industry Veteran to Board, Receives 'Best of Show' Award for IT-as-a-Service Innovation

October 24, 2012-Menlo Park, CA: Entreda, the IT-as-a-Service (ITaaS) leader, today announced that the company has been named a 'Best of Show' award winner at this month's IT Expo held in Austin TX for the launch of the company's innovative Entreda Unify ITaaS platform. The company also announced that Jay Sethuram, veteran Silicon Valley entrepreneur and co-founder of multiple networking startups including Cerent (acquired by Cisco) and APIgee, has joined the Entreda Board of Directors as Chairman.

"On behalf of the Entreda team, I am pleased to welcome Jay Sethuram as the new Chairman of the Entreda Board of Directors," said Sid Yenamandra, Entreda co-founder and CEO. "Jay's leadership and experience will be invaluable as Entreda stakes out a leadership role in the emerging cloud IT-as-a-Service segment," Yenamandra added.

"Without a doubt, Entreda's selection as an IT Expo 2012 Best of Show winner for the launch of the Entreda Unify platform has validated their game-changing ITaaS vision, and underscores their commitment to bring best-of-breed hybrid cloud innovation to small & medium businesses in the U.S. and around the world,"said Jay Sethuram."It is against this background of cloud IT innovation that I am happy to join the Entreda Board of Directors as Chairman.

"The breadth of products and solutions that are showcased in this year's ITEXPO Austin Exhibit Hall have raised the bar in terms of innovation and quality within the communications and technology industries," said Rich Tehrani, TMC CEO and Conference chairman. "We're pleased to honor Entreda as a Best of Show Award winner, and we congratulate them for differentiating themselves in various technology categories amongst a large and highly competitive field."

To view a video interview of Entreda CEO Sid Yenamandra at IT Expo 2012, and learn more about Entreda's IT-as-a-Service platform, please click on the link: http://www.tmcnet.com/tmc/videos/default.aspx?vid=7231

About the Entreda Unify IT-as-a-Service Platform Small and medium businesses drive economic growth in the U.S and around the world. The key for these value-creating entrepreneurs is to single-mindedly focus on their customers---And not be held back by the next costly and inefficient IT silo. That's why we developed Entreda Unify---The affordable subscription IT-as-a-Service (ITaaS) platform for 21st century SMBs, or as we like to call them---"nano-enterprises". Entreda Unify is designed from the ground up to consolidate, integrate and streamline must-have IT capability for SMBs--including security, backup/recovery, network monitoring, WiFi access and more--While enabling them to future-proof their business for the age of the cloud. To find out more, visit entreda.com/technology.html

About Entreda Entreda provides next-generation IT-as-a-Service infrastructure and applications to telecom providers, cloud hosting vendors and managed services providers. The Entreda Unify Platform enables our cloud service delivery partners to provide enterprise-grade IT to SMEs, thereby streamlining their operations while laying the foundation for their secure migration to a hybrid cloud future. Entreda is based in California's Silicon Valley. For more information visit www.entreda.com.


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